Primelabs

Centerpartiet, one of four parties in the alliance government in Sweden, is the first political party to use Twingly for linking back to blogs. With Twingly they hope to be more open and continue having a good discussion with the blogosphere. The political blogosphere is very active in Sweden and many of the most influential bloggers are active political debaters.

We’ve already given the Swedish bloggers more attention with Twingly Blogstream on many of Sweden’s largest newspapers but with centerpartiet.se as Twingly Partner we hope it can be a new sort of hub for discussions about politics.

Since last year, the party leader for Centerpartiet Maud Olofsson also have her own blog where she publish photos.

The daily newspaper Politiken was the first in Denmark to join the Twinglysphere, when they yesterday launched Twingly to link back to bloggers.

-With Twingly we hope that bloggers should add interesting comments to our editorial content, says Michael Arreboe, head of new media at Politiken. It is a part of our long term online strategy.

The reaction from the launch has been very positive in the national blogosphere where we currently index about 55,000 blogs.

Here is a sample of how Twingly look at Politiken (under the article): http://www.politiken.dk/tjek/digitalt/article467920.ece

The biggest daily newspaper in Finland, Helsingin Sanomat launched Twingly today to link back to the blogs that link to their articles. In that way they will stimulate the blogosphere to cover their articles even more extensively.

- We look forward to the response from the Finnish blogosphere and hope for an interesting debate, says Lassi Kurkijärvi, Business Development Manager av Helsingin Sanomat Digitala Media. As the biggest newspaper in Finland we get a lot of attention from the bloggers. To develop that relation we now start to link back to the bloggers, and it will be exciting to see the outcome.

Twingly is currently indexing about 35,000 blogs in Finland and has a Finnish version of the ping service at Twingly.com